Zaslal: so 20. květen, 2023 23:54 Předmět: What is Product Assortment?
The product assortment definition is the full list of goods or services that are sold by a company. Product assortment can also be called product mix or product portfolio. Product assortments can consist of lists of a variety of product lines offered by a company or products that are associated together. Product lines are products that are related to one another or are very similar. Companies may have only a few products or numerous products in dozens of product lines. Product assortment is important to the marketing and sales of a business because this is where the business can organize all its products. Consumers can also use product mix lists to quickly find products they wish to purchase or items that are similar.
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